Copper River Salmon. It’s time!

by Matt on May 18, 2012

The efforts to fish and preserve this food source lie in the delicate balance of Mother Nature and the lifelong dedication of a group of some pretty special people.

“You really have to want to be here, in Cordova,” I heard from more than just one person. “You don’t accidentally stumble or end up here. But if this place speaks to you, you might just never leave.”

This was one of the first things I learned when I visited Cordova, Alaska last summer as a guest of the Copper River Marketing Organization. I thought I knew the fish well, both as a cook and from my food marketing days, but my knowledge didn’t even touch the tip of the iceberg when it came to understanding sustainability, geography, the life span of salmon and how much work it takes to bring this noble fish to market.

I also could never have prepared myself for Alaska’s arresting beauty.

A huge part of what makes these salmon so special is their home. They spawn here, then travel outside of the Copper River to live and grow but make their way back after several years, traveling hundreds of miles to return. The river snakes via various tributaries, and it is this long passage that requires the salmon to store plenty of extra omega-3 fatty acids in their bodies. This is what makes them desirable, delicious, and worth preserving. More on that in a bit.

While there are 5 varieties of Alaskan salmon, Copper River salmon means King, Sockeye and Coho (or silver). Each variety has their own qualities in regards to shape, size, and abundance in terms of harvest. But if you ask me to pick a favorite, well, I can’t. I’ll take any of them, any day of the week.

And then there’s the sustainability. Rarely have I seen the idea and practice of sustainability in such a holistic form; it is everything these people do. It has to be if they are to preserve a species that supplies us food but takes years to grow. Their attempts are nothing short of miraculous.

Salmon are caught during something called a Run, with very distinct starting and stopping points set up during each run. Runs are determined by the Alaska Department of Fish and Game, or ADF&G. The ADF&G set the run times, which are anywhere from 12 to 72 hours long and based on a very accurate fish count. Counts are made via underwater sonar, monitored by people in shifts, and fishcounts are also made from planes flying over fishing grounds. Based on how many fish escape into the wild and how many are returning to spawn determines just how many fish can be caught. This strict adherence guarantees that there will be enough fish not only for next year’s harvest but also for generations to come.

And then there’s Cordova itself. A small town at the base of the Copper River, it’s a rugged place with a vast waterfront that rests in front of deep green mountains. It’s serene in summer and not-so-forgiving in winter. I was reminded by the residents that my visit occurred during the best possible time of the year, giving me warm sunlight and tranquil winds which allowed me plenty of memorable photo moments. The late day sun never went down, allowing me plenty of beer time, too. I spent the first few nights with my curtains open, the novelty of sun at 1am making me smile until the effects of disturbed sleep took its toll by the third day. I eventually learned to make peace with a sun that never quite went away. It’s glorious and made me giddy.

And just who are these people who spend their days doing the hard work so that we can eat these fish? They’re wonderful people from all over, some of those same people who stopped by once and never left. They’re gracious, gregarious, elegant even. The opposite of the salty fisherman stereotype, at least to me. And they made me love Cordova and all that it is, or at least what I learned about her in my short time there. The magic of the land doesn’t stop with the earth – it flows straight through the residents.

I dream of returning one day, of drinking beer at 10:30pm in the sunlight, of learning more about Copper River Salmon, of finally pulling my own weight on Kim’s boat and not turning green and clammy (sorry, Kim!) and maybe to repay the generosity of Mother Nature and the people of Cordova, Alaska.

I’ll start by eating more fish.

Copper River Salmon season is underway. To find it near you, visit Copper River Salmon.org and click here. For disclosure purposes, I was a guest of Copper River last year and have done work for the California Avocado Commission which has worked with Copper River Salmon for cross-promotions. In fact, the big giant recipe on the main page is mine. All opinions expressed in this post are my own, photography is copyright me me me. Thank you!

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Life’s Little Luxuries. With Cheese!

by Matt on May 15, 2012

The post is sponsored by Häagen-Dazs® ice cream, encouraging life’s little luxuries. It’s about taking a step back and enjoying all that’s important and delicious in life.

Last week’s post explored ways of celebrating with friends and family. I was overwhelmed with the responses and learned so many great ways to celebrate life’s little luxuries through food and gatherings. This week I wanted to explore a little bit more but get just a wee bit more intimate. And no, there’s no need to cue the Barry White. Unless you want to!

This week I turned to my friends, my parents and even yours truly to  find out how we share the everyday moments and make them special.

First, I asked my neighbors and friends Brittany and Wade, two of the loveliest people you’d ever meet. Filled with so much style, love and light, they exemplify what two people in love mean to me: they’re forever planning weekends together, they’ll spend an afternoon hiking, a weekend camping, or an early morning hitting a museum for an exhibit. They love life, they love each other, and you just never feel like your interrupting (oh god I think we all know those couples, right? Well it’s not Wade & Britt).  I asked Brittany what they’d do to celebrate at home and the type of meals they enjoy, and luckily she wrote about their Valentine’s Day tradition on their blog. It involves making handmade ravioli, and if I know them it also means a fantastic wine and great music in the background. I’ve written about them before, and I want to thank them for being such great friends.

Speaking of role models, it’s time to introduce my parents. Married 50 years this past December, they’re not only loving people but they raised THE BEST MOST AMAZING SON ANY TWO PEOPLE HAVE EVER RAISED. (Jeez I couldn’t even pull that off, could I? You can stop rolling your eyes now.) But back to Benjamin and Helen. In many ways I’m continually moved by the love they have for each other, and how just being together on a weeknight is reason enough to celebrate with a good meal. I rang my mom up to find out what makes a special meal for the two of them, and being as cute as she is her answer was “Well it depends on the season.” I told her to pick summer since it’s right around the corner, and her answer illustrates how taking something so simple can be extraordinary. “Well we’d definitely head outside and grill vegetables, and since steak is best for special occasions we might cook that too. But not a big steak. Add a nice crispy salad, we don’t need a starchy side, and a fantastic beer for your father and a glass of prosecco for me and we are set.” And the thought of a wonderful meal between the two of them on a long summer night in the hill country of Texas makes me realize how wonderful life really is when you share it with the love of your life.

Speaking of the love of my life, what would we do here at home to indulge in life’s little luxuries? Honestly it’s not oysters on the half shell, lobsters or anything typically fancy. When you work with food daily at the studio we tend to prefer something easy, silly, fun and comforting, or a combination of all those things. But the meal we always come back to is fondue, and it’s served us well: it’s our New Year’s Eve traditional party dinner, complete with friends and tons of beer. It’s a simple meal for two of us, complete with champagne. It’s so easy yet feels so special, and I was really inspired by Sherri Jo’s revelation that her family has a weeknight fondue. So here’s to Sherri Jo and to celebrating life’s simple pleasure’s through food. And also to Wade and Brittany and to my Mom & Dad for showing the world what love — and good food — is all about.

 


Matt’s Cheese Fondue
This recipe is from my book, On A Stick!, and I can make it with my eyes closed. Which is good because I usually turn off all the lights and light candles and blast Dusty Springfield when I make this. I don’t know why, it just makes me feel so 60s. I mean 1960s, y’all.

Cheese Sauce:
1 2⁄3 cups dry white wine
1 garlic clove, minced
1 cup grated Gruyere cheese
1 cup grated Jarlsberg (or other Swiss) cheese
1⁄8 tsp pepper
1 cup French bread, cut into 1⁄2-inch cubes
1 cup cherry tomatoes
1⁄2 cup broccoli florets, blanched
1⁄2 cup cauliflower florets, blanched
1⁄2 cup quartered slices of salami

1. Make the cheese sauce: Bring wine and garlic to a simmer in a medium saucepan; whisk in cheeses until sauce is smooth. Season with white pepper to taste.

2. Transfer to a fondue pot set over a lit candle. (If using an electric style, set it to low.)

3. Arrange bread, tomatoes, broccoli, cauliflower, and salami on a platter. Serve with forks alongside fondue pot, stirring sauce occasionally to maintain a smooth, uniform texture.

Note: this amount makes enough for a party, reduce if it’s just for 2.

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Photographing the new Food Network Cupcakes! App

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Life’s Little Luxuries: Everyday Celebrations

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The following is a post inspired by Häagen-Dazs® ice cream, encouraging life’s little luxuries. It’s about taking a step back and enjoying all that’s important and delicious in life. When I began writing about this topic, I thought it’d be easy. I was going to start by saying that even though the vacation is months [...]

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Huffington Post’s Food Informants: A Week In The Life Of Food Stylist Adam Pearson

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Elevate a Classic Dessert with Scharrffen Berger Chocolate: The Winners!

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Last February I went to San Francisco to judge the “Elevate a Classic Dessert with Scharffen Berger Chocolate” contest, and as usual it was an afternoon filled with some amazing recipes and great company. I loved participating for the 3rd year in a row as a judge, and this year’s theme really worked it out: [...]

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Cheese Shop at the OC Mart Mix and That Sandwich

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Dear ever-so-helpful nice gentleman at Cheese Shop at The OC Mart Mix, It is not my intention to take the sandwich you served us and make it my own. No way. But from that first bite it was difficult to get it out of my head. I might even say it’s the perfect sandwich. A [...]

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